National Princess Week

Disney has valiantly proclaimed the first ever National Princess Week, which is currently going on, April 22-28. In collaboration with Target, the Walt Disney Company is showcasing a variety of princess-related gear that includes:

  • 10th Anniversary release of a very special two-movie collection featuring two modern-day fairy tales, The Princess Diaries and The Princess Diaries 2: Royal Engagement, available for the first time ever on Blu-ray™.
  • Target guests will also find Julie Andrews’ The Very Fairy Princess: Here Comes the Flower Girl! co-authored with her daughter, Emma Walton Hamilton, and published by Little, Brown Books for Young Readers. It is the latest publication in their critically acclaimed No. 1 New York Times best-selling “The Very Fairy Princess” children’s franchise. The book follows a little girl, Geraldine, through her adventures readying for her aunt’s wedding and the magic that happens when she helps others.
  • Fans of Disney’s beloved princess characters will find an array of themed merchandise at Target stores and Items include Blu-rays, books, toys, bedroom decor, games and more, inspired by Disney’s classic animated films, including Beauty and the Beast, The Princess and the Frog, and Tangled, starting at just $5. Guests can view the full selection of products by visiting

“Throughout my career as an actress and author, I’ve encouraged children to use their imaginations and dream big,” said Julie Andrews. “Joining Disney and Target to create National Princess Week is an extension of my work—a moment in time for children to celebrate their individuality and let their inner sparkle shine.”


Julie Andrews, author, and Princess


As the first ever National Princess Week comes to an daunting close for billions of princesses around the world, we would like for you to share with us your stories of what you did and bought for the little princess in and around your life!